Bodyfit Signature Series

The Client

Bodyfit Fitness Centres believe everyone should have the right to exercise in a safe, welcoming and fun environment. They understand value for money, first class facilities, your wellbeing and a friendly smile from their team are important to their customers. Bodyfit are devoted to making a difference.

The Brief

COG Branding was tasked with managing the existing brand assets and style guided associated with the program, and integrating it throughout the Bodyfit branded touch points and marketing channels.

Bodyfit Signature Series emerges as a transformative force in the fitness industry, offering an unparalleled fitness experience to enthusiasts in Sydney and beyond. More than a conventional gym, Bodyfit Signature Series embodies a vibrant community that embraces diversity and encourages personal growth.

The Solution

COG Branding provided Art Direction and design to integrate the Bodyfit Signature Series’ aesthetic seamlessly into the Bodyfit brand. Using supplied brand assets and style guides from the exisiting brand, a premium brand-layer was annexed in to add further depth to the service suite.